Jigsaw X Content Lab
Jigsaw X Content Lab

As a brand that champions young creatives and diversity, Jigsaw is thrilled to once again align with Contentlab.

Created by university lecturers Derek Wiafe and Adrian Wood and supported by the University of the Arts Knowledge Exchange Fund, Contentlab focusses on reshaping artistic partnerships and highlighting graduate creativity, particularly with students from under-represented backgrounds. For this project, groups presented their stance on Jigsaw’s current seasonal pieces.

Background

Group One

Utility Separates

We wanted the customer to take a journey from utilitarian city life to a farm-setting that embodies nature and nourishment. It is within this setting that she finds introspection and can take the time for self-care.

Student Team: Maite de Orbe | Mary Salarishvili
Nina Veech | Wendy Zhang | Nicky Harrigton | Eric Feitoza
Quynh Gallagher

Production team: Hair: Eric Feitoza
Makeup: Nicky Harrington
Styling: Wendy Zhang Model: Quynh Gallagher

Student Team: Maite de Orbe
Mary Salarishvili
Nina Veech | Wendy
Zhang | Nicky Harrigton | Eric Feitoza
Quynh Gallagher

Production team: Hair: Eric Feitoza
Makeup: Nicky Harrington
Styling: Wendy Zhang Model:
Quynh Gallagher

Background

Group Two

Summer Linens

We focussed on the detailed floral embroidery of the linen pieces and created a simple, calm and relaxed setting to emphasise linen as a natural material.

Student Team: Nina Maria AlLmoslechner
Jodie Michaelides | Thomas Martin | Sabine Hess

Production team: Model: Tjasas Vetelsek
Mua: Yuhwashin Producer: Francesca Schembri

Student Team: Nina Maria
AlLmoslechner | Jodie Michaelides
Thomas Martin | Sabine Hess

Production team:
Model: Tjasas Vetelsek
Mua: Yuhwashin Producer:
Francesca Schembri

Background

Group Three

Animal Prints

We created an urban jungle by photographing vivid animal prints within an old cinema. Natural green wilderness is replaced by dated green velvet chairs, creating a sense of 70’s nostalgia that ties in with Jigsaw’s era of establishment.

Student Team: Filip Skiba | Wika Wojcikiewicz
Marley Kiwinda | PEDRO SOOLER

Production team: MODELS: Gigi Colagrossi
Siuhei | Romi Alter MUA: Soraya Phipps Photo
Assistant:
Will McDonald

Student Team: Filip Skiba
Wika Wojcikiewicz
Marley Kiwinda | PEDRO SOOLER

Production team:
MODELS: Gigi Colagrossi
Siuhei | Romi Alter
MUA: Soraya Phipps Photo
Assistant:
Will McDonald

Background

Group Four

Vivid Florals

Our group was inspired by nature and the excitement new possibilities. Plants are central in our imagery as a symbol of rebirth and rejuvenation. We chose to focus on foliage in vessels as a means of carrying hope and optimism forward into the rest of the year.

Arthur Finch | Malia Barnes | Sia Thomas | Gin

Production team: Model: Rachel Santoro
MUA: Callie Foulsham BTS: Will Scott

Arthur Finch | Malia Barnes
Sia Thomas | Gin

Production team:
Model: Rachel Santoro
MUA: Callie Foulsham
BTS: Will Scott